Sightsage Social Media Assets

Overview

As part of my graphic designer role, I began taking charge of social media content creation in June. I designed graphics and produced videos to drive engagement and increase brand visibility across platforms.

Timeline

June 2025 - August 2025

Software

Figma, Photoshop, After Effects, Premier Pro, Capcut

My Role

  • Video & Content Planner: Directed and planned, engaging video content for Instagram, Facebook, Youtube, and Tiktok, to increase audience engagement and brand visibility.

  • Video Editor: Edited short and long form videos using Premiere Pro and CapCut.

  • Social Media Graphics Designer: Designed engaging social media graphics to support campaigns and boost brand visibility.

    Collaboration

    Collaborated with marketing team members: Gary Liu, Chloe Hsin, and Janine Jia.

    Results

    • Instagram: Drove Instagram growth with a 133.6% increase in views, 8% in reach, 27.6% in interactions, and 61.6% in link clicks in 2 months.

    • Youtube: Produced promotional and educational videos for YouTube using Premiere Pro and CapCut, achieving 3.5K views and +3 subscribers in 2 months

      Social Media Graphics

      Social Media Reels

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