As part of the assessment for the Sightsage Graphic Design & Email Specialist role, I developed a 1-week strategic email marketing campaign to promote the Sightsage Wellness Blend—a product focused on weight loss support, increased energy, and improved digestion. This project aimed to demonstrate my ability to strategize, segment audiences, create compelling email content, and apply mobile-first design principles.
3 Days
Figma, Photoshop, After Effects
Email Marketing Strategist: Created a detailed 1-week campaign with targeted messaging for segmented audiences.
Performance Analyst: Proposed A/B testing strategies and defined success metrics to track campaign performance.
Visual Designer: Designed a mobile-first email wireframe with annotated content sections that reflect Sightsage’s branding and drive user engagement.
Motion Graphics: Integrated GIFs to enhance visual interactivity and maintain user engagement throughout the emails.
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Marselis Pro
Nunito Sans
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