Resume
Neo Yu, Multimedia Designer
Graphic, digital and UI/UX design across web, email, social, motion and print. Vancouver, BC.
Skills
Graphic design
Micro animations
UI design
Branding
Prototyping
UX design and research
HTML/CSS
Design tools
Photoshop
Illustrator
InDesign
After Effects
Premiere Pro
Figma
XD
Languages
English
Cantonese
Mandarin
Education
University of British Columbia
Langara College
BCIT
Profile
Digital and graphic designer crafting unique visual experiences with a human touch. I blend a strong design foundation with the ability to create engaging assets for social media and digital marketing.
Backed by a background in human geography and cultural studies, I build user friendly designs that connect with diverse audiences.
Work experience
Graphic Designer, Contract (Hybrid)
Reliance Foundry Co. Ltd.
Mar 2026 to Present
Collaborated with the Digital Design & Creative Lead and cross functional creative teams on web, landing pages, social media, email campaigns and print.
Created landing page mockups in Figma and edited landing page graphics in Photoshop.
Produced field style product visuals with Adobe Firefly and Photoshop, generating realistic environments and compositing products into scenes.
Took part in in house product photoshoots and produced video content to boost social engagement.
Edited and retouched product, campaign and brand photography, including colour correction and image optimization.
Prepared and optimized graphics for digital and print production with technical accuracy and brand consistency.
Developed and maintained brand assets, improving visual consistency and creating new materials within brand guidelines.
Organized digital asset libraries and shared folders for efficient access and version control, and refined work through creative reviews.
Graphic Designer, Contract (Remote)
The Personal Development School
Aug 2025 to Jun 2026
Designed engaging graphics and short form videos for social media and paid ad campaigns with the marketing team.
Designed eye catching thumbnails for YouTube and Instagram.
Strengthened brand consistency with cohesive visual guidelines, templates and reusable brand assets.
Created custom illustrations for social post templates, including carousel content.
Developed digital content for online courses and promotional materials.
Designed and optimized landing pages for courses, bundles and campaigns using Figma, Instapage and GoHighLevel.
Graphic Designer & Email Marketing Specialist, Contract
SightSage Foods & Nutrition Inc.
Apr 2025 to Aug 2025
Drove Instagram growth with a 133.6% increase in views, 8% in reach, 27.6% in interactions and 61.6% in link clicks in 2 months.
Boosted Klaviyo email campaigns, generating $6K+ in revenue, with a 2.03% increase in open rates and 0.57% increase in click rates.
Revamped Klaviyo email flows, especially abandoned cart, adding nearly $2K in sales from June to July.
Produced promotional and educational videos for Instagram and YouTube in Premiere Pro and CapCut, reaching 3.5K views in 2 months.
Designed mobile and desktop responsive marketing emails, plus motion graphics and animated GIFs for promotions and CTAs.
Segmented audiences in Klaviyo and analyzed performance data to refine strategy.
Designed social graphics, updated Shopify product assets and collaborated on multi platform campaigns.
Graphic and UI/UX Designer
PhoneBox
Apr 2024 to Nov 2024
Design and print
Supported marketers with design needs for their campaigns.
Crafted print materials such as newsletters, flyers, brochures, posters and business cards, and redesigned flyer and newsletter templates.
UI/UX design and development
Ran UX research, including competitive analysis and user behaviour studies in Microsoft Clarity, for the self serve portal, mobile app and home internet flows.
Built user flows with other departments, designed mockups and prototyped components and animations in After Effects and Figma.
Partnered with front end developers on web and mobile app builds.
Redesigned and built Unbounce landing pages for marketing campaigns, with light code for animations.
Digital and social graphics
Created social graphics, email content in Stripo, ecommerce and Amazon product graphics, and website visuals.
Redesigned marketing PDF templates and edited videos for digital campaigns.
Previous roles
Admin Assistant
Admin Assistant
UBC Arts Internship